Carolina Panthers Debut AR Panther for the NFL Game
During the September 12th Carolina Panthers vs the New York Jets NFL game, a special AR event was...
Read Moreby Fabian Segura | Oct 12, 2021 | Industry Insights, Marketing, Studies in XR, Virtual Reality, XR Trends | 0
During the September 12th Carolina Panthers vs the New York Jets NFL game, a special AR event was...
Read Moreby Fabian Segura | Sep 10, 2021 | Augmented Reality, Experience of the Week, Industry Insights, Marketing, XR Trends | 0
Warner Bros has recently released a free AR application for both iOS and Android that allows kids...
Read Moreby Mia Wallace | Feb 23, 2021 | Augmented Reality, Entertainment, Experience of the Week, Industry Insights, Marketing, Th3 KCAD XR Lab, XR Advertising, XR Trends | 0
For the first time in 20 years, Pepsi didn’t run an in-game Super Bowl commercial. Instead, they...
Read Moreby Evan Hatch | Nov 20, 2020 | Augmented Reality, Developing, Industry Insights, Marketing, Mixed Reality, Retail, Th3 KCAD XR Lab, Virtual Reality, XR Advertising, XR Trends | 0
A personal connection with a customer is the gold standard for brands. Once that connection is...
Read Moreby Anna Devine | Nov 4, 2020 | Augmented Reality, Industry Insights, Marketing, Mixed Reality, Th3 KCAD XR Lab, Virtual Reality, XR Trends | 0
Virtual reality (VR) and augmented reality (AR) continue to grow in popularity around the...
Read Moreby Anna Devine | Apr 8, 2020 | Augmented Reality, Marketing, Studies in XR, Th3 KCAD XR Lab, XR Trends | 0
Navigational aids are not a new concept. GPS has been helping drivers for years- but, technical limitations leave it on …
Read Moreby Eric Shalayko | Dec 2, 2019 | Augmented Reality, Marketing, XR Trends | 0
Snap Inc. announced their partnership with Verizon to leverage their 5G Ultra Wideband technology to support AR, visual communications, and content experiences.
Read Moreby Anna Jeffries | Nov 5, 2019 | Augmented Reality, Marketing, XR Trends | 0
Commuters in Los Angeles and New York City experienced an onslaught of AR squids raining down as part of a promotion for HBO’s adaptation of Watchmen.
Read Moreby Eric Shalayko | Oct 31, 2019 | Interviews, Marketing | 0
Daniel Cheetham, CEO of Happy Finish, discusses how immersive technologies can provide a better experience for a user.
Read Moreby Eric Shalayko | Oct 22, 2019 | Augmented Reality, Marketing, XR Trends | 0
Web AR developer 8th Wall announced that users can import volumetric capture holograms from Microsoft’s Mixed Reality Capture Studios into mobile experiences.
Read Moreby Anna Jeffries | Oct 10, 2019 | Augmented Reality, Marketing, XR Trends | 0
Google announced that it has introduced new enhancements for its Vision AI portfolio, providing machine learning solutions for augmented reality app integration.
Read Moreby Maddie Brockmyre | Jul 8, 2019 | Augmented Reality, Marketing, XR Trends | 0
CBS Interactive recently partnered with Unity Technologies with plans to offer innovative advertising options to its marketing partners on mobile devices.
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